AG Japan
Bridging global suppliers with Japan’s demanding automotive market.
Where Global Business Finds Its Way in Japan
As a subsidiary of Amtech International, AG JAPAN serves as a powerful bridge between Japanese and global automotive companies—connecting North America, Japan, and beyond.
Since its establishment, AG JAPAN has helped companies navigate cross-border business with precision—improving sales efficiency, reducing costs, and accelerating growth through deep market expertise and trusted relationships.
Built on Experience. Driven by Understanding.
Global business isn’t just about reach—it’s about understanding. Success across borders requires:
Cultural intelligence.
Language fluency.
Market awareness.
Trust built over time.
AG JAPAN delivers all four—removing barriers that slow down or block international growth.
Leadership That Lives Both Worlds
Eric Heard, President of AG JAPAN, brings a rare dual-cultural advantage.
Born in Tokyo to a Japanese mother.
Educated in Japanese schools until age 12.
Deeply immersed in the Japanese language, culture, and society.
Extensive Industry Experience Across Leading Automotive Firms
His professional journey includes:
Denso Corporation
TRW Automotive
Freudenberg-NOK
CMI International
Where Cultural Fluency Meets Automotive Expertise
This unique background enables him to act as a true bridge between Japanese and U.S. business environments—combining cultural fluency with decades of automotive expertise.
More Than Language—True Understanding
In global business, communication is everything. AG JAPAN ensures:
Fluent Japanese–English communication.
Deep understanding of cultural nuance.
Strong industry and product knowledge.
Result: smoother collaboration, stronger relationships, faster decisions.
Strategic Location. Powerful Network.
Extensive North American automotive network.
Continuously expanding industry connections.
Strategic presence in the U.S. Midwest—the core of the automotive sector.
Expanding Reach, Strengthening Partnerships
This positioning allows AG JAPAN to:
Expand market reach.
Strengthen supplier-OEM connections.
Establish long-term business presence.
Why AG JAPAN
Increased sales, profits, and growth.
Long-standing industry track record.
Market expansion across North America & Japan.
Strong reputation through Amtech International.
Cross-cultural expertise and communication strength.
SG&A cost reduction.
Improved global sales efficiency and performance.
How We Work
AG JAPAN offers flexible engagement models. All supported by Amtech’s International Customer Management System, reducing traditional sales and marketing costs.
Retainer fee system.
Commission-based system.
Hybrid (retainer + future commission).
Our Core Divisions
AG JAPAN supports global expansion through:
Business Consulting.
Account Management.
International Services.
Business Consulting
From Entry to Expansion
We support:
Non-Japanese companies needing technical presence in Japan.
Businesses seeking to expand market share.
Japanese companies entering the North American market.
Powered by iMAP. Built for Growth.
Powered by Amtech’s iMAP Sales System, we deliver:
Sales system support.
Business development.
M&A advisory.
Marketing strategy.
Strategy That Drives Growth
iMAP Sales Process.
Strategic sales planning.
Relationship-building strategies.
Execution guidance for sales initiatives.
Understand the Market Before You Move
Market value and competitive analysis.
Competitor profiling.
SWOT analysis (customer–competitor dynamics).
Data-backed insights and recommendations.
Account Management
We Don’t Advise. We Execute.
Unlike traditional consultants, we do the work for you. We handle:
Technical presentations.
Sales engagement and promotion.
Strategy execution.
Customer documentation.
Mass-production business management.
New Business Expansion
Image creation and positioning.
Sales strategy development.
Forecasting (short & long term).
Technical and business negotiations.
Customer visit coordination.
Presentation arrangements.
Cross-border communication.
Sustaining & Growing Existing Business
Relationship management and improvement.
Program management.
RFQ and customer data tracking.
Issue resolution and follow-ups.
Sales forecasting.
Supplier quality and system improvement.
Strength Beyond Sales
Global success requires more than product quality—it demands corporate excellence. We support with:
Business consulting.
Account management.
Corporate quality enhancement resources.
Japanese/English translation & interpretation.
Company visit coordination.
Right People. Right Response. Real Results.
AG JAPAN combines:
Experience.
Network.
Cultural intelligence.
Execution capability.
To deliver one thing: customer satisfaction that drives growth.
Build Where Others Struggle
Cross-border business doesn’t fail because of opportunity—it fails because of misalignment. AG JAPAN brings the clarity, structure, and relationships needed to move forward with confidence. When everything aligns, growth isn’t just possible—it’s predictable.
Global Supplier Expansion Pathways
Whether your company is targeting the American Big 3 or Japan’s leading OEMs, success depends on alignment, preparation, and trust. We help non-USA and non-Japanese suppliers navigate technical expectations, cultural differences, and commercial requirements to build lasting automotive partnerships.